Every good parent would have taught his or her children this important lesson at some stage of their formative years. Some words of consolation and strong words of encouragement may also accompany such parents’ good mentoring. The harsh reality is this. From such an early stage in life, you learn that it is never easy to make new friends. Perhaps you can relate to this. You may have been tempted.
On the playground, you may have been tempted to turn over some of your lunch money to the girl or boy next to you. Not so much that he or she was hungry and had nothing, but more to do with the fact that you may have been craving for a friend or two to play with. Today, it is sometimes incredulous to learn that even young children have their own smart mobile devices these days. And they are on social media too!
As a matter of interest, when Instagram was first introduced to the public, it came from origins of being something of an online playground for young adults. But the seeds had been planted and now today most people you know are probably on Instagram at some stage of their busy day. In fact, at some stage in the not too distant past, it was recorded that there were just over a billion active users of the platform in a single day.
Perhaps you have felt this too. You may have felt pangs of loneliness or felt unnecessarily desperate to make new friends on your social media network. Because no one appeared to be coming forward to embrace you. Back in the day, you could send howsoever many friend requests to fellow Facebook subscribers, but the response would have been far from reciprocated. While Facebook has their friends, Instagram has its followers.
That seems more assertive and persuasive. Follow me? Like me? You may be more than familiar with those requests too. The old lessons of the past are quickly forgotten as more and more Instagram subscribers turn to the business practice of buying their friends, followers or supporters. Today they buy likes on Instagram. By the dozens. Not by the dozen. By the dozens. And they also buy followers on Instagram too.
Not by the dozens. By the hundreds and, in certain cases, by the thousands. But the motivations of having to do so are a lot different from taking away the lonely nights. As they tend to say in business; it’s nothing personal, it’s just business. And perhaps your dad, if he was in such a field before, explained the concept of having to buy favors in order to get a deal or two in edgeways. Or sideways, however way you would like to put it.
Instagram entrepreneurs are using this buying principle to help them market and promote their businesses. No results can be shown in this short note, but the practice does seem to be working.